Reviews and my digital study week

Last week was  "a holiday week" (although I spend it doing school assignments) but this week FTS13 is back in business and we created a nice video for this week's task.  The team task was to use a tool website.grader.com to give a grade to our partner company's website and it's competitors. I think it was very useful to use this tool and I really learned to that there are many tools that you can use to grade your website and that way develop it. First we thought that we are going to do a video, like a basic video. But why that because the task was easier to explain with an animation. Making those animation takes a lot of time but and it took. We had a little problem with it that we had to create new user to use free trial to goanime and then we had record the anime video with computer screen. Luckily Tanja was the one to get that done and I think that the video is so good and it explains well the given task.

Our video webpage grader.

We also had many lectures this week. First one was on Monday, actually first two. Terhi Aho from Tulos lectured us about SEO, search engine optimizing. I learned that there are many search engines besides Google and Bing. Search engines are also yahoo, Ask, Yandex, Youtube and Pinterest and also Baidu (used in China). She also told us about Google updates which are split in three different categories: Panda-content, Penguin-links and Hummingbird-Semantics. Google wants to be your personal assistant. I learned that the main things in search engine optimization are content, technics and links. If you want your website to pop up in search engine you can link your website to other websites, like that they are link to each others like networking. She also told about customer journey and content strategy. 

FTS13 in action

After Terhi, we had a second lecturer Joanna Purosto from MMAliitto. She had three important things to say: Network yourself, digitalize and that all of this (studying) is just beginning. It was more like an inspirational lecture. But she also gave us a tip to use codecademy.com if we want to learn something about coding. I'm definitely going to check that out when I have time. 

On Thursday Ilkka (our teacher) gave a lecture. It was also an inspirational lecture. He also gave that lecture as a stream what was totally new for all of us. He had 3 main point, actually 4. First was that people who inspire you. We had to write three people of our life that inspire ourself. Mine was my mom and dad and also my boyfriend. These people inspire me the most and they are super important to me. The point was that to succeed, with these people surrounded I can because they give me strength to work hard for my dreams and goals.  Second main point was strategy. in marketing and in digital marketing strategy is important and what I wrote down from the lecture that "Always put your website in the center of your digital strategy". Third was that digital presence creates trust and that's true. If some company doesn't have anything in the Internet, the first thing that I think is that it's a scam. And also the material in the Internet should be for my opinion good quality to create more trust.  For last was that customer is the king. Always should appreciate the customer. 

After Ilkka's lecture we had lecture by one of the digital coaches Bishnu about lead nurturing. The subject was totally strange to me and still is a little bit but at least now I know what it means. It's a process of building effective relationship with potential customers throughout the buying journey.  So pretty intensive week with lectures. 

Reviews:

we also got a task for this weeks blog posts. So i have to read 5 blog of my classmates and write some idea or learning that they have wrote and also give feedback of the blogs to my blog post. So here comes the review:

For first I chose Teemu's blog https://blahdigiblahblah.wordpress.com 

I like how he has written his own opinions and his own thoughts. I especially like how he writes in a fun way. It is really nice to read his blog. The cultural baggage was also fun and in created in his own way. respect to that. Very thought provoking sentence in Teemu's blog that I like to share was "is this all we are, just some products on the job market". That evoked my thoughts. For some criticism I could say that more pictures and videos would make the blog more interesting and more captivating. 

Second blog I chose is Niina's blog http://niinahavilehto.wix.com/niinahavilehto

Her blog is nice and clear. In positive way she has pictures and videos. Only one negative things is that I personally don't like when I had to open blog post separately. I haven't heard anyone else say that but it is just my personal opinion. The one post where she said that "Someone said that people are more creative when they don't have much money to spend. Lack of money should not be never the reason that you can't do anything". That was really wise idea. I haven't thought that way before. And I agree with Niina on that. There is one picture also on the same post that I like to share because it was really thought provoking for me:

For third one I chose Laura's blog http://digivision-laura.blogspot.fi

For the first thing I noticed she has a lot of pictures and I like that for blog. It is much more interesting to read when there are also pictures. I would hope she would write more her thoughts than rather explains the week. It was nice to read in one blog post where her team were doing a video presentation of blogging and they have put a lot of effort to it and how nice it was for her to get positive feedback.  For me it is also so nice to get positive feedback after putting a lot of effort to something. 

Fourth I chose Johanna's blog http://digibusinessworld.blogspot.fi

I like the project in Johanna's team. It is nice that she has shared some picture from their meeting in Aavi technologies that there are something individual. It was nice to read that one lecture was get her to think about life and what she wants for it. Some improvement could that she could share more about the project and what they do or make the blog's appearance more captivating. 

For the last one is Santeri's blog https://santerisdigitalblog.wordpress.com 

He has really good blog for mobile version. I haven't even noticed my mobile appearance. He had really good notes on his blog. It would be nice to read also in his words and more of what they have done in their team. And also picture would make the blog more interesting. But in the plus side the blog is organized well at so nice to read. 

-Mira-