Looong study hours

This week has been really hard for me. Our team has been working long hours and I almost have any free time after school work. Luckily next week is holiday week, although I have many other school tasks that I need to do. But it has still been interesting week.

On Monday we had a lecture by Faysal Hasan (He is our digital coach also in this course). He does lots of photography, so he told us about photography as a business and what should be take account when building a photography business. You can go check his website from here!

We had also a second lecture by Pekka Tuominen from Digipeople Studio. The company is also our partner company in this project and Pekka the CEO, is our contact person. I was so excited to hear since I'm so interested in videos. He told us about video strategy and he had a lot to say. He told that companies should act like news office that they should inform and be transparent, because people respect that. Nowadays people want to see watch really happening and want to see real and true stuff not just the soft touch. The content in videos should be interesting what catch the eye and that way it might spread everywhere. And the content should also really help people/ customers.

Why video? From Pekka's lecture

Pekka also told how videos should be like or what they think in Digipeople studio. Videos should be consistent when there is many part of the commercial. And Videos must be in YouTube (so they optimized in google) and you should name the videos right. Also the videos style should be equal and most likely in high-quality. What I think was important is that he said that videos shouldn't be too long that people watch them till the end. And dare to throw yourself!! Main points from Pekka's lecture were quality, innovation, release, indexing and tracking. (check out Digipeople studio!)

Material for the video

Action

On Monday and Tuesday our team were making the video for the week's task and doing synopsis for Digipeople. Our synopsis took a lot of time because we wanted them to be good. And of course we did a video also, what else we would do..? Making videos is fun but takes a lot of time, so we have been done three days a row 11am till 5-6pm days. And also other school stuff on top of that. But making videos are with it and those are much more fun to present and people actually have energy to watch them.  

Video of the week

-Mira-