This week we had a two lectures on Monday, team working on Tuesday and Wednesday and also an exam on Thursday. First lecturer on Monday was Mika Aittamäki from Rainmaker. He spoke about selling. He told how digitalization reflects to sales and businesses. He told that the power is in the consumer hands and stand alone stores has to define themselves again. But the difference between online shop and stand alone shop are that there is a different customer service and the seller should organize proper customer service also on online.He told about example of customer servicer Irma that has worked in customer service in "real life" and that doesn't mean tat she is as good customer servicer in online as she is in stand alone store.
Mika Aittamäki |
Irma the customer servicer. Is she as good in online as she is in "real life"? |
Our teacher Ilkka gave the next lecture about Digital Humanism. And we had an exam question about that too. The subject is how the modern marketing can equate the Aristotele's theory. That there is three main point to think in modern marketing: rational appeal, emotional appeal and ethical appeal. mind, heart and spirit. I have to say it took me a lot of time to get the the whole subject since embarrassing to say I don't know Aristotele's theory.
Ilkka giving a lecture. |
On the rest of the week our team has work on our final videos which has taken a lot of time. We also had an idea for emotion tracker and we have had to think about that too. I don't wan to talk about our videos because it's going to be surprise and they are not even ready yet. We have like the videos structure all figured out, but we are going to add couple of things to them. It's going to be amazing. But continue on next weeks the whole process and finalize our videos. We are going to film some parts for it also and edit them and see if there is anything to fix. I can't wait. Next week we have a lot to do and then it is finished the whole course. Part of me is really happy and part kind a sad that there is no our team meeting anymore. We have had so much fun my team and the teamwork has been really good and I'm really going to miss that.
The exam wen't fine on Thursday and I hope I pass because it was really hard.
-Mira-
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